Share links on Facebook more carefully than you used to. In October 2026, Facebook stopped my business Page after two link posts in one month and offered a paid plan for more. Now I write the post without a link, add "link in comments," and type the web address in a comment. Your Page may not see the same thing, so check what Facebook shows you.

What happened to me

In October 2026, I tried to post a link on my Severson Digital Marketing Facebook business page. Facebook showed me a message titled "Get more from links with Meta One."

It said I'd used my 2 posts with links this month. It said that with Meta One, I could keep sharing links in my posts and comments.

The message also said the limit applies to organic posts. Those are the posts you don't pay to promote. It said links to supported affiliates, Creator Storefront, and Meta technologies stay unlimited.

What Meta says officially

I looked for an official Meta page that explains this limit. I couldn't find one. So I'm sharing this as what happened on my Page, not as a rule for every Page.

Here's what Meta does say. In September 2026, Meta announced Meta One, a paid subscription. Its Advanced business plan, starting at $49.99 a month, lists "links in organic posts and reels" as one of its features.

Meta also says "Plans, benefits, pricing, and availability may vary by region, by app, and by account." That's one more reason to look at what your own Page shows you.

What happens after you hit the limit

After the limit, I can still type a web address in a comment. But it isn't clickable. People have to copy it and paste it into their browser.

It's too early for me to tell whether people actually do that. So I won't promise you they will.

How I share links now

In the post itself, I write something like "link in comments." Then I put the web address in a comment.

Here's what I'd suggest for your Page:

  • Make the post useful on its own. Tell people what they'll get before they ever need the link.
  • Say plainly where the link is.
  • Save your link posts for the things that matter most, like your booking page or a new service. Then watch whether they bring in clicks and calls, which I cover in what to measure on social media instead of likes.
  • Keep your headline honest. Meta says it reduces the reach of posts that lure people into clicking a link by creating misleading expectations.

Don't build your whole plan around Facebook links

Facebook decides who sees your posts. Meta says it uses thousands of different signals to predict what each person will find valuable. You can't control that. I explain more in why did my social media reach drop.

Your website and your Google Business Profile are places people can always find you. Make sure your website is listed in your Facebook Page details, so people can find it even when a post has no link.

That public information matters beyond Facebook, too. I explain why in does social media help you get recommended by ChatGPT and Google AI.

Sources

All sources were checked on October 23, 2026.